Developing a Blog Concept to Earn Money


There are many different types of blogs out there. Any topic you want to read about has someone who is passionate about the topic and have written about it on a regular basis. In each niche’, there countless websites dedicated to it.

In this series on How to Blog For Money, we will look at the different components that go into blogging.


Before you can earn money blogging, there are several things that have to be in place.

  • Blog concept
  • Website name and branding
  • Functioning website
  • Creative content

Once you have those things off the ground, then you can look at whether or not you should monetize your blog.

Here is the first thing you need to think about when it comes to developing your blog concept.

Is There a Need For More Blogs?

Since the internet is saturated with bloggers, the question is posed, “Is there a need for more blogs?”. Everyone that is contemplating whether or not to start a blog asks themselves whether or not they will add value to what is already out there.

Even if the topics are the same as what many other websites are writing about, that doesn’t mean you can’t bring a unique spin on the idea. Not only that, just because there are thousands of blogs about your niche’, doesn’t mean yours will not be seen.

Should I Blog For an Income?

No one can answer that question for you. Each blogger has different motives for creating content and posting it for the world to see.

There are some bloggers out there that are passionate about writing. They don’t care if anyone reads their posts or follows them. Having a blog is an outlet that they use to get their ideas out.

However, most of us do not have the free time to invest hours of our lives in something that brings no return. Even if you have a lot of free time to devote to your blog, earning revenue from it will serve as a motivator.


What Should I Write About?

Again, like I said, there are countless websites dedicated to every topic out there. The best thing for you to do is to decide what you are passionate about.

Sure, there are some businesses that get into the content game for the sole purpose of turning a profit. Even those companies have to feel somewhat passionate about the topic they are choosing to promote.

For you, it is best to think about a topic you can see yourself writing about for years to come. You might want to start by setting a goal to write 10 posts that would fit into a niche’ you are considering.

If you get to the end of that task and feel as if you can keep going, then you have found your topic. If you burn out part of the way through, then you need a different focus.

As we continue this series, we will take a look at coming up with a website name and branding.

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Keelie Reason
Romantically in love and married to her high school sweetheart, she and her husband raise three boys in the deep south. Completely addicted to blogging and sharing with the world around her.